If the popularity of ukay ukay and thrift shops are any indication, Filipinos love to shop and the hunt for that perfect item is also an enjoyable experience for most. This makes the newly-opened Flying Tiger Copenhagen in Glorietta 4 Makati a haven for those who enjoy perusing a wide variety of items that could catch their fancy.
The Danish company, which currently has 892 stores in 33 markets, draws inspiration from the busy city markets found in Copenhagen and this can clearly be seen in its store layout.
It combines the airy minimalist look of the Scandinavian design with the maze-like interior which invites customers to examine each shelf and display area due to the variety of items that can be found.
The Glorietta store boasts a generous floor space of 187.46 square meters and a comprehensive selection spanning various categories like Gadget, Game, Hobby, Home, Kitchen, Media, Office, Party, Personal Care, Textile, and Toy. The flagship location offers an abundance of choices to enchant every visitor, with a selection of up to 1,000 items waiting to be explored and the collection refreshed with new designs and products regularly.
“We bring Scandinavian elements, affordability, and create a joyful experience for customers in our stores. Seeing people smile and share their finds captures the essence of what we aim to bring to our customers,” Martin Jermiin, CEO of Flying Tiger Copenhagen shared.
Fortunatelyt, customers need not leave the store with a hole in their wallet thanks to the affordable prices of the products. In fact, financial feasibility is deeply ingrained in the brand’s identity as it takes its name from the phonetic similarity of the Danish word, tier, as in a 10 kroner coin, which is what all items in its first store used to cost.
The opening of Flying Tiger Copenhagen Glorietta branch is just the start, with the company and its partner, SSI Group Inc. looking to expand the brand’s presence in the market in the future. “The opening of our first Flying Tiger Copenhagen store in the Philippines marks the start of our exciting expansion in Southeast Asia. This is an important milestone for our brand and we are very pleased to have partnered up with SSI Group on this monumental market entry,” says Jermiin.
“Parallel to the same penchant for fun, quality products, including a shopping experience that is inspiring as it is cool and up to date, we are looking forward to what is in store for Flying Tiger Copenhagen in the Philippines,” concurred Anton Huang, president of SSI Group, Inc.